Here is the Pitch Deck AI Agent Startup Auxia Used to Elevate Funding

• AI advertising and marketing startup Auxia simply raised $23.5 million in mixed Sequence A and seed funding.
• The startup brings AI brokers to advertising and marketing and product groups to personalize shopper choices.
• BI received an unique take a look at the 10-slide deck Auxia used to lift funding from VMG and different VCs.

AI brokers are revolutionizing advertising and marketing and gross sales, and one startup within the area simply scored a mixed funding spherical to the tune of $23.5 million.

Auxia, the startup, simply introduced the mixed Sequence A and seed funding spherical, which was led by VMG Expertise Companions. MUFG Innovation Companions, Incubate Fund, Vela Companions, and Stage 2 Capital additionally participated within the rounds, together with greater than 50 trade leaders, together with Google CMO Lorraine Twohill, Reserving.com CMO Arjan Dijk, and David Fischer, the previous chief enterprise officer at Meta.

Auxia, based in Palo Alto in 2022, is a advertising and marketing platform that makes use of AI to create customized purchasing journeys for shoppers. The startup’s AI brokers parse buyer information and ship tailor-made advertising and marketing content material, resembling an emailed coupon, textual content message, or push alert, that may assist land a purchase order.

For Sandeep Menon, Auxia’s cofounder and CEO, the rise of AI brokers prior to now 12 months has helped the startup bridge the hole between accumulating buyer information and really having the ability to use it nicely.

“We see AI brokers as a sport changer, seamlessly integrating into current workflows to reinforce all the pieces from content material creation and digital expertise growth to deep information evaluation and optimization,” he informed BI. “Because the expertise matures, we anticipate AI brokers turning into an indispensable a part of how firms scale their operations, personalize engagement, and drive strategic decision-making.”

AI brokers are all the fashion proper now in Silicon Valley, and buyers are eyeing bets to deliver the autonomous tech to a number of industries. Advertising is not any exception. Startups like Jasper, Rox, and 11x have all begun integrating AI brokers into their advertising and marketing choices or to help gross sales reps.

Jasper raised a $125 million Sequence A at a $1.5 billion valuation in 2022 led by Perception Companions. Rox and 11x, in the meantime, each raised rounds final 12 months — Rox introduced $50 million in mixed seed and Sequence A funding from GV, Sequoia, and Common Catalyst in November, whereas A16z led 11x’s $50 million Sequence B the identical month.

Different startups are taking a horizontal method. Vapi markets its AI voice brokers as sector-agnostic, that means they are often programmed to finish duties resembling scheduling physician appointments, conducting worker coaching, and making outbound gross sales and advertising and marketing calls. The startup raised $20 million in December.

Menon mentioned that Auxia has a aggressive benefit as a result of it is staying laser-focused on bringing the most effective AI agent expertise to the advertising and marketing area.

“The world is quickly shifting towards autonomous programs, and we firmly imagine that AI-driven brokers will unlock transformative alternatives throughout advertising and marketing and product groups,” he mentioned. “These brokers should not simply instruments; they signify a basic shift in how companies function — streamlining workflows, automating advanced duties, and enabling groups to maneuver sooner and extra effectively than ever earlier than.”

Here is an unique take a look at the 10-slide pitch deck Auxia used to lift $23.5 million in Sequence A and seed funding.