Tom Brady Wore a $740,000 Jacob & Co. Watch to the Tremendous Bowl

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  • Tom Brady made his first look as a broadcaster at Tremendous Bowl LIX on Sunday.
  • Commentating for Fox Sports activities, Brady sported a flashy $740,000 Jacob & Co. look ahead to the event.
  • The Caviar Tourbillon timepiece options 48.92 carats of sapphires and 1.32 carats of diamonds.

Tom Brady made his first look as a broadcaster at Tremendous Bowl LIX on Sunday, commentating for Fox Sports activities whereas sporting an eye-popping gold watch.

The glittering timepiece shortly caught viewers’ consideration, prompting widespread hypothesis on-line about its worth.

A spokesperson for Jacob & Co. confirmed to Enterprise Insider that Brady was sporting the posh watchmaker’s Caviar Tourbillon mannequin in its Yellow Sapphires design. With a price ticket of $740,000, the rose gold timepiece is solely coated in gems, that includes 48.92 carats value of yellow sapphires and 1.32 carats of white diamonds organized to glisten like pearls of caviar.

“Open a big tin of caviar,” the watchmaker’s web site reads. “The glistening grains are packed tight collectively. So tight they don’t seem to be spherical anymore, however nearer to a sq.. The flat floor is completely clean, saturated with black gems. This common image of luxurious is the impact Jacob & Co. recreated with the Caviar Tourbillon.”

Along with being studded with gems from the within out, the watch has an alligator leather-based strap, is water-proof to 30 meters, and has a 42-hour energy reserve. Different Caviar Tourbillion fashions have been sported by celebrities like Jay-Z and soccer star Cristiano Ronaldo, the watchmaker and GQ report.


Tom Brady (left) and Jacob & Co.'s Caviar Tourbillon watch in Yellow Sapphires (right).

A detailed-up of the face of the Caviar Tourbillon watch by Jacob & Co.

Nic Antaya for The Boston Globe / Jacob & Co.



Brady, the previous quarterback for the New England Patriots, is a well known watch collector. In December, he auctioned off 21 watches from his assortment for $4.6 million, together with the legendary Rolex Daytona Paul Newman “John Participant Particular,” which offered for $1.1 million by itself, Enterprise Insider reported.

Whereas the previous star quarterback is not raking in tens of millions from soccer contracts since retiring in 2023 — with profession earnings valued at about $300 million, per Sports activities Illustrated — he’ll be making extra money as a sports activities broadcast character with Fox. The New York Occasions reported that Brady signed a $375 million, 10-year contract with the community, not together with the worth of inventory choices that had been a part of the deal.

Representatives for Brady didn’t instantly reply to a request for remark from BI.


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